As a woman, and just turned 40, the area around my middle is a problem. Always has been if I'm brutally honest, but now it bugs me more than ever!!
So, my reason to continue with this intense plan for the next 10 days, is that - I want that middle trimmed down and not bulging over the top of my waistbands!!
Today's reason to diet is that - its also a reason to do a lot of abs. :)